We’re London dreaming. The city has this effortless charm where fashion and art just seem to blend into everyday life. Whether it’s the cool street style in Shoreditch or the classic looks in Chelsea, there’s a vibe that’s all about individuality. It’s the kind of place where the right accessory or perfectly layered outfit makes you feel like you belong—like you’re part of something creative and cool, without even trying. In London, style feels personal, and every little detail just falls into place. At HOUSE iD we’ve created timeless, classic pieces that easily blend into your everyday style, allowing you to play with the boundaries of fashion, movement, and athletic wear, to create a look that is fully your own.
Here’s what we’re wearing in London this fall:
THE LOOK - HOUSESoft Leggings in black, our classic crew songs, the insert new seamless one-shoulder bra, our cropped cargo jacket in espresso, the trucker hat in black, and our staple azul tote for a pop of color.
Here’s why we like each piece:
HOUSESoft Leggings: The perfect blend of comfort and performance, the luxuriant high waist design delivers a barely-there feel against your skin. Our HOUSESoft fabric is moisture-wicking, breathable, and quick-drying. Perfect for chilly, rainy, London days.
Classic Crew Socks: Our clean, classic base, is your outfit complete without the perfect base?
Seamless One Shoulder Bra: will insert when product launches
Cropped Cargo Jacket: A seamless blend of classic style with modern ease. Lightweight polyester ensures everyday wear and care. Reflective trims enhance visibility. Equipped with easy-grip toggles and adjustable hem for a personalized fit. We pair this with a warm underlayer for the perfect cute but comfy look for a day out in the city.
Trucker Hat: Pair it with any outfit for a touch of effortless cool and functionality. Perfect for those who demand both style and performance.
Azul Tote Bag: Designed to carry everything from your laptop to your post-workout essentials while keeping you effortlessly stylish. The key to nailing this accessory? Wear a neutral outfit and let the bright blue azul tote be the pop of color to tie it all together.
What’s your London look?
Are you wearing HOUSE iD in the city? Take a pic and tag us in your London Edit. Wearing our London look in another city? Show us your vibe. Keep an eye out for our next city edit, maybe yours will be on the list.